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10万重奖彩票站点业主销售员 山西体彩营销给力
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近期山西体彩出台了一系列的投注站奖励措施，其中一项是在规定时间内，中出一等奖的投注站将获得5万元至10万元的奖励。6月18日开奖的11070和6月20日开奖的11071连续两期，山西省晋中和临汾彩民先后将体育彩票“超级大乐透”头奖揽入怀中，分别中得590万元和800万元大奖。大奖的出现不仅给中奖者带来惊喜，中出两项大奖的体彩投注站也乐开了花，按照省体彩中心阶段性奖励方案，这两个投注站都将分别获得10万元的重金奖励，业主和销售人员各得5万元。$ l. D) Y6 F$ b9 @3 |
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6月21日和22日，山西省体彩中心主任杨爱珍、副主任王旭山先后来到晋中市13011体彩投注站和临汾市19026体彩投注站，向投注站表示祝贺，同时，在一片喜庆的氛围中，在众多彩民的祝福声中，杨爱珍主任分别与晋中市体育局局长邢俊杰、临汾市体育局局长孙延震现场向两投注站的业主和销售员颁发了10万元的奖金。
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0 y' J4 U5 R& Q4 A7 a) Q3 p6 W 中出大奖，又获得省中心重奖，两位业主双喜临门，兴奋之余不忘回报彩民，分别拿出2万元推出了形式各异的赠票活动，感谢众多彩民多以年来对他们投注站的支持。
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曲昌春点评：彩票营销一直是彩市中的重中之重，这么多年，各级彩票发行部门都在积极探索，可谓“八仙过海各显神通”，各省各有各省的神通。坦白的讲，目前的彩票营销，同质化的东西太多，港澳游，送彩电，一旦有一个省市开了头，其他省市就蜂拥而上，其实何必呢，天下路万万千，何必一定要走东施效颦的路呢？- u8 ?# ], z7 s" D. s
' b2 @8 g/ N) _) x9 X' f. | 这段时间以来，山西体彩的营销有点味道，先是借助1000万大奖空降的契机开展有奖竞猜以及征文比赛，这一次又拿出重金奖励业主和销售员，销售员和业主一下子各自得到5万的重奖，乖乖，换成一元一张的硬币能让我从早上数到晚上。! r0 ? j7 l' V+ q, U- D0 Z
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5万！给力！
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* b, s0 M: {3 y+ d/ [9 [ 业主和销售员严格说来是彩市的一线从业人员，他们的积极性关系到彩票的兴衰，因此如何调动他们的积极性是最关键的，山西体彩将目光专注在他们身上可谓好钢用在刀刃上。0 w: |9 v' {; W# l! U+ ?
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让重奖来的更猛烈些吧！ |
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